At the point of sale, there is a direct connection between the customer and the retailer—and it’s a powerful moment for ...

The EDLP loyalty dilemma  Most retail loyalty programs are designed around points, promotions and price reductions, ...

Most loyalty programs today look similar, with many not taking customer loyalty into consideration at all. Programs are often just not that exciting for customers or reflective of the individuality of ...

Learn how PlayFame’s Fame Club works, including tiers, Checkpoints, rewards and how to reach the top VIP level. In addition, ...

C-store executives share updates on rewards adoption, new tech tools and strategies they say will help operators ...

Brands like Nittany MinitMart, Quality Oil and Weigel's are moving beyond a one-size-fits-all approach. Earlier this year, Quality Oil Co., which owns and operates three convenience retail brands, ...

Most restaurant loyalty programs are built around the same fundamental idea: Give guests a reason to come back. Spend enough, ...

Discover the top sweepstakes casinos for loyalty rewards, including Crown Coins, Mega Bonanza and PlayFame with VIP perks and ...

Miles, points and cash back oh my! We've looked at them all and have ranked the ten best rewards cards for this month. Here's what you need to know.

Michigan online casino players will be eligible for Unity by Hard Rock Bet, a robust loyalty program. Learn how to stack ...