Australians’ love of travel drove a 12% surge in ad spend in 2025, with airlines, cruises and tourism bodies ramping up ...
Add Yahoo as a preferred source to see more of our stories on Google. New Zealand faces heat for tourism ad targeting Australians: ‘Sounds like we’re in a clearance bin’ A New Zealand tourism campaign ...
Tourism Australia has released a tactical ad poking fun at England’s victory against Australia during the semi-final of the Fifa Women’s World Cup. The ad features brand ambassador Ruby, the souvenir ...
Consider this a handy guide to which media agencies are booking extra legroom and which are hand luggage-only.
Advertising spend across the travel industry in Australia rose 12% to $684.1 million in 2025, according to Nielsen Ad Intel data. Travel agents/tour operators were the largest segment by advertising ...
Airlines, cruise and tour operators double down on advertising spend which is up 12 per cent as Australians’ prioritise ...
A New Zealand tourism campaign targeting Australian tourists is facing backlash for its blunt wording, with critics likening ...